Market Analysis and Insights: Global Active Geofencing Market
Geofencing is a technology that defines a virtual boundary around a real-world geographical area. In doing so, a radius of interest is established that can trigger an action in a geo-enabled phone or other portable electronic device.
The global Active Geofencing market size is projected to reach US$ 3156.2 million by 2028, from US$ 749 million in 2021, at a CAGR of 22.3% during 2022-2028.
The use of smartphones has enabled small- and medium-scale businesses to reach out to customers visiting their premises. Access to applications, like Google Earth, has allowed people to know about the nearby places. A small business uses geofencing to let the customers in the locality know about its new products and offers and retain them, if they visit the locality. The demand in this segment is increasing, particularly in developed and emerging countries, mainly in urban areas.
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Global Active Geofencing Scope and Market Size
Active Geofencing market is segmented by players, region (country), by Type and by Application. Players, stakeholders, and other participants in the global Active Geofencing market will be able to gain the upper hand as they use the report as a powerful resource. The segmental analysis focuses on revenue and forecast by Type and by Application for the period 2017-2028.
Segment by Type
Fixed
Mobile
Segment by Application
BFSI
Retail
Transportation and Logistics
Healthcare
Defense and Military
Industrial Manufacturing
Others
By Region
North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA
By Company
Google
IBM
Microsoft
Samsung
Bluedot Innovation
Gimbal
Verve
Radar Labs