Online Ads Exchange Platforms Market, Global Outlook and Forecast 2023-2028

Report ID: 1211994 | Published Date: Jan 2025 | No. of Page: 62 | Base Year: 2024 | Rating: 4.7 | Webstory: Check our Web story
1 Introduction to Research & Analysis Reports
    1.1 Online Ads Exchange Platforms Market Definition
    1.2 Market Segments
        1.2.1 Market by Type
        1.2.2 Market by Application
    1.3 Global Online Ads Exchange Platforms Market Overview
    1.4 Features & Benefits of This Report
    1.5 Methodology & Sources of Information
        1.5.1 Research Methodology
        1.5.2 Research Process
        1.5.3 Base Year
        1.5.4 Report Assumptions & Caveats
2 Global Online Ads Exchange Platforms Overall Market Size
    2.1 Global Online Ads Exchange Platforms Market Size: 2021 VS 2028
    2.2 Global Online Ads Exchange Platforms Market Size, Prospects & Forecasts: 2017-2028
    2.3 Key Market Trends, Opportunity, Drivers and Restraints
        2.3.1 Market Opportunities & Trends
        2.3.2 Market Drivers
        2.3.3 Market Restraints
3 Company Landscape
    3.1 Top Online Ads Exchange Platforms Players in Global Market
    3.2 Top Global Online Ads Exchange Platforms Companies Ranked by Revenue
    3.3 Global Online Ads Exchange Platforms Revenue by Companies
    3.4 Top 3 and Top 5 Online Ads Exchange Platforms Companies in Global Market, by Revenue in 2021
    3.5 Global Companies Online Ads Exchange Platforms Product Type
    3.6 Tier 1, Tier 2 and Tier 3 Online Ads Exchange Platforms Players in Global Market
        3.6.1 List of Global Tier 1 Online Ads Exchange Platforms Companies
        3.6.2 List of Global Tier 2 and Tier 3 Online Ads Exchange Platforms Companies
4 Market Sights by Product
    4.1 Overview
        4.1.1 by Type - Global Online Ads Exchange Platforms Market Size Markets, 2021 & 2028
        4.1.2 Display Ads
        4.1.3 Video Ads
        4.1.4 Mobile Ads
        4.1.5 Others
    4.2 By Type - Global Online Ads Exchange Platforms Revenue & Forecasts
        4.2.1 By Type - Global Online Ads Exchange Platforms Revenue, 2017-2022
        4.2.2 By Type - Global Online Ads Exchange Platforms Revenue, 2023-2028
        4.2.3 By Type - Global Online Ads Exchange Platforms Revenue Market Share, 2017-2028
5 Sights by Application
    5.1 Overview
        5.1.1 By Application - Global Online Ads Exchange Platforms Market Size, 2021 & 2028
        5.1.2 Advertisers
        5.1.3 Publishers
    5.2 By Application - Global Online Ads Exchange Platforms Revenue & Forecasts
        5.2.1 By Application - Global Online Ads Exchange Platforms Revenue, 2017-2022
        5.2.2 By Application - Global Online Ads Exchange Platforms Revenue, 2023-2028
        5.2.3 By Application - Global Online Ads Exchange Platforms Revenue Market Share, 2017-2028
6 Sights by Region
    6.1 By Region - Global Online Ads Exchange Platforms Market Size, 2021 & 2028
    6.2 By Region - Global Online Ads Exchange Platforms Revenue & Forecasts
        6.2.1 By Region - Global Online Ads Exchange Platforms Revenue, 2017-2022
        6.2.2 By Region - Global Online Ads Exchange Platforms Revenue, 2023-2028
        6.2.3 By Region - Global Online Ads Exchange Platforms Revenue Market Share, 2017-2028
    6.3 North America
        6.3.1 By Country - North America Online Ads Exchange Platforms Revenue, 2017-2028
        6.3.2 US Online Ads Exchange Platforms Market Size, 2017-2028
        6.3.3 Canada Online Ads Exchange Platforms Market Size, 2017-2028
        6.3.4 Mexico Online Ads Exchange Platforms Market Size, 2017-2028
    6.4 Europe
        6.4.1 By Country - Europe Online Ads Exchange Platforms Revenue, 2017-2028
        6.4.2 Germany Online Ads Exchange Platforms Market Size, 2017-2028
        6.4.3 France Online Ads Exchange Platforms Market Size, 2017-2028
        6.4.4 U.K. Online Ads Exchange Platforms Market Size, 2017-2028
        6.4.5 Italy Online Ads Exchange Platforms Market Size, 2017-2028
        6.4.6 Russia Online Ads Exchange Platforms Market Size, 2017-2028
        6.4.7 Nordic Countries Online Ads Exchange Platforms Market Size, 2017-2028
        6.4.8 Benelux Online Ads Exchange Platforms Market Size, 2017-2028
    6.5 Asia
        6.5.1 By Region - Asia Online Ads Exchange Platforms Revenue, 2017-2028
        6.5.2 China Online Ads Exchange Platforms Market Size, 2017-2028
        6.5.3 Japan Online Ads Exchange Platforms Market Size, 2017-2028
        6.5.4 South Korea Online Ads Exchange Platforms Market Size, 2017-2028
        6.5.5 Southeast Asia Online Ads Exchange Platforms Market Size, 2017-2028
        6.5.6 India Online Ads Exchange Platforms Market Size, 2017-2028
    6.6 South America
        6.6.1 By Country - South America Online Ads Exchange Platforms Revenue, 2017-2028
        6.6.2 Brazil Online Ads Exchange Platforms Market Size, 2017-2028
        6.6.3 Argentina Online Ads Exchange Platforms Market Size, 2017-2028
    6.7 Middle East & Africa
        6.7.1 By Country - Middle East & Africa Online Ads Exchange Platforms Revenue, 2017-2028
        6.7.2 Turkey Online Ads Exchange Platforms Market Size, 2017-2028
        6.7.3 Israel Online Ads Exchange Platforms Market Size, 2017-2028
        6.7.4 Saudi Arabia Online Ads Exchange Platforms Market Size, 2017-2028
        6.7.5 UAE Online Ads Exchange Platforms Market Size, 2017-2028
7 Players Profiles
    7.1 AppNexus
        7.1.1 AppNexus Corporate Summary
        7.1.2 AppNexus Business Overview
        7.1.3 AppNexus Online Ads Exchange Platforms Major Product Offerings
        7.1.4 AppNexus Online Ads Exchange Platforms Revenue in Global Market (2017-2022)
        7.1.5 AppNexus Key News
    7.2 BidSwitch
        7.2.1 BidSwitch Corporate Summary
        7.2.2 BidSwitch Business Overview
        7.2.3 BidSwitch Online Ads Exchange Platforms Major Product Offerings
        7.2.4 BidSwitch Online Ads Exchange Platforms Revenue in Global Market (2017-2022)
        7.2.5 BidSwitch Key News
    7.3 BlueKai
        7.3.1 BlueKai Corporate Summary
        7.3.2 BlueKai Business Overview
        7.3.3 BlueKai Online Ads Exchange Platforms Major Product Offerings
        7.3.4 BlueKai Online Ads Exchange Platforms Revenue in Global Market (2017-2022)
        7.3.5 BlueKai Key News
    7.4 Eyeota
        7.4.1 Eyeota Corporate Summary
        7.4.2 Eyeota Business Overview
        7.4.3 Eyeota Online Ads Exchange Platforms Major Product Offerings
        7.4.4 Eyeota Online Ads Exchange Platforms Revenue in Global Market (2017-2022)
        7.4.5 Eyeota Key News
    7.5 Advertising.com
        7.5.1 Advertising.com Corporate Summary
        7.5.2 Advertising.com Business Overview
        7.5.3 Advertising.com Online Ads Exchange Platforms Major Product Offerings
        7.5.4 Advertising.com Online Ads Exchange Platforms Revenue in Global Market (2017-2022)
        7.5.5 Advertising.com Key News
    7.6 DTScout
        7.6.1 DTScout Corporate Summary
        7.6.2 DTScout Business Overview
        7.6.3 DTScout Online Ads Exchange Platforms Major Product Offerings
        7.6.4 DTScout Online Ads Exchange Platforms Revenue in Global Market (2017-2022)
        7.6.5 DTScout Key News
    7.7 Improve Digital
        7.7.1 Improve Digital Corporate Summary
        7.7.2 Improve Digital Business Overview
        7.7.3 Improve Digital Online Ads Exchange Platforms Major Product Offerings
        7.7.4 Improve Digital Online Ads Exchange Platforms Revenue in Global Market (2017-2022)
        7.7.5 Improve Digital Key News
    7.8 Google
        7.8.1 Google Corporate Summary
        7.8.2 Google Business Overview
        7.8.3 Google Online Ads Exchange Platforms Major Product Offerings
        7.8.4 Google Online Ads Exchange Platforms Revenue in Global Market (2017-2022)
        7.8.5 Google Key News
    7.9 Rubicon Project
        7.9.1 Rubicon Project Corporate Summary
        7.9.2 Rubicon Project Business Overview
        7.9.3 Rubicon Project Online Ads Exchange Platforms Major Product Offerings
        7.9.4 Rubicon Project Online Ads Exchange Platforms Revenue in Global Market (2017-2022)
        7.9.5 Rubicon Project Key News
    7.10 OpenX
        7.10.1 OpenX Corporate Summary
        7.10.2 OpenX Business Overview
        7.10.3 OpenX Online Ads Exchange Platforms Major Product Offerings
        7.10.4 OpenX Online Ads Exchange Platforms Revenue in Global Market (2017-2022)
        7.10.5 OpenX Key News
8 Conclusion
9 Appendix
    9.1 Note
    9.2 Examples of Clients
    9.3 Disclaimer
List of Tables
    Table 1. Online Ads Exchange Platforms Market Opportunities & Trends in Global Market
    Table 2. Online Ads Exchange Platforms Market Drivers in Global Market
    Table 3. Online Ads Exchange Platforms Market Restraints in Global Market
    Table 4. Key Players of Online Ads Exchange Platforms in Global Market
    Table 5. Top Online Ads Exchange Platforms Players in Global Market, Ranking by Revenue (2021)
    Table 6. Global Online Ads Exchange Platforms Revenue by Companies, (US$, Mn), 2017-2022
    Table 7. Global Online Ads Exchange Platforms Revenue Share by Companies, 2017-2022
    Table 8. Global Companies Online Ads Exchange Platforms Product Type
    Table 9. List of Global Tier 1 Online Ads Exchange Platforms Companies, Revenue (US$, Mn) in 2021 and Market Share
    Table 10. List of Global Tier 2 and Tier 3 Online Ads Exchange Platforms Companies, Revenue (US$, Mn) in 2021 and Market Share
    Table 11. By Type – Global Online Ads Exchange Platforms Revenue, (US$, Mn), 2021 & 2028
    Table 12. By Type - Online Ads Exchange Platforms Revenue in Global (US$, Mn), 2017-2022
    Table 13. By Type - Online Ads Exchange Platforms Revenue in Global (US$, Mn), 2023-2028
    Table 14. By Application – Global Online Ads Exchange Platforms Revenue, (US$, Mn), 2021 & 2028
    Table 15. By Application - Online Ads Exchange Platforms Revenue in Global (US$, Mn), 2017-2022
    Table 16. By Application - Online Ads Exchange Platforms Revenue in Global (US$, Mn), 2023-2028
    Table 17. By Region – Global Online Ads Exchange Platforms Revenue, (US$, Mn), 2021 & 2028
    Table 18. By Region - Global Online Ads Exchange Platforms Revenue (US$, Mn), 2017-2022
    Table 19. By Region - Global Online Ads Exchange Platforms Revenue (US$, Mn), 2023-2028
    Table 20. By Country - North America Online Ads Exchange Platforms Revenue, (US$, Mn), 2017-2022
    Table 21. By Country - North America Online Ads Exchange Platforms Revenue, (US$, Mn), 2023-2028
    Table 22. By Country - Europe Online Ads Exchange Platforms Revenue, (US$, Mn), 2017-2022
    Table 23. By Country - Europe Online Ads Exchange Platforms Revenue, (US$, Mn), 2023-2028
    Table 24. By Region - Asia Online Ads Exchange Platforms Revenue, (US$, Mn), 2017-2022
    Table 25. By Region - Asia Online Ads Exchange Platforms Revenue, (US$, Mn), 2023-2028
    Table 26. By Country - South America Online Ads Exchange Platforms Revenue, (US$, Mn), 2017-2022
    Table 27. By Country - South America Online Ads Exchange Platforms Revenue, (US$, Mn), 2023-2028
    Table 28. By Country - Middle East & Africa Online Ads Exchange Platforms Revenue, (US$, Mn), 2017-2022
    Table 29. By Country - Middle East & Africa Online Ads Exchange Platforms Revenue, (US$, Mn), 2023-2028
    Table 30. AppNexus Corporate Summary
    Table 31. AppNexus Online Ads Exchange Platforms Product Offerings
    Table 32. AppNexus Online Ads Exchange Platforms Revenue (US$, Mn), (2017-2022)
    Table 33. BidSwitch Corporate Summary
    Table 34. BidSwitch Online Ads Exchange Platforms Product Offerings
    Table 35. BidSwitch Online Ads Exchange Platforms Revenue (US$, Mn), (2017-2022)
    Table 36. BlueKai Corporate Summary
    Table 37. BlueKai Online Ads Exchange Platforms Product Offerings
    Table 38. BlueKai Online Ads Exchange Platforms Revenue (US$, Mn), (2017-2022)
    Table 39. Eyeota Corporate Summary
    Table 40. Eyeota Online Ads Exchange Platforms Product Offerings
    Table 41. Eyeota Online Ads Exchange Platforms Revenue (US$, Mn), (2017-2022)
    Table 42. Advertising.com Corporate Summary
    Table 43. Advertising.com Online Ads Exchange Platforms Product Offerings
    Table 44. Advertising.com Online Ads Exchange Platforms Revenue (US$, Mn), (2017-2022)
    Table 45. DTScout Corporate Summary
    Table 46. DTScout Online Ads Exchange Platforms Product Offerings
    Table 47. DTScout Online Ads Exchange Platforms Revenue (US$, Mn), (2017-2022)
    Table 48. Improve Digital Corporate Summary
    Table 49. Improve Digital Online Ads Exchange Platforms Product Offerings
    Table 50. Improve Digital Online Ads Exchange Platforms Revenue (US$, Mn), (2017-2022)
    Table 51. Google Corporate Summary
    Table 52. Google Online Ads Exchange Platforms Product Offerings
    Table 53. Google Online Ads Exchange Platforms Revenue (US$, Mn), (2017-2022)
    Table 54. Rubicon Project Corporate Summary
    Table 55. Rubicon Project Online Ads Exchange Platforms Product Offerings
    Table 56. Rubicon Project Online Ads Exchange Platforms Revenue (US$, Mn), (2017-2022)
    Table 57. OpenX Corporate Summary
    Table 58. OpenX Online Ads Exchange Platforms Product Offerings
    Table 59. OpenX Online Ads Exchange Platforms Revenue (US$, Mn), (2017-2022)
List of Figures
    Figure 1. Online Ads Exchange Platforms Segment by Type in 2021
    Figure 2. Online Ads Exchange Platforms Segment by Application in 2021
    Figure 3. Global Online Ads Exchange Platforms Market Overview: 2021
    Figure 4. Key Caveats
    Figure 5. Global Online Ads Exchange Platforms Market Size: 2021 VS 2028 (US$, Mn)
    Figure 6. Global Online Ads Exchange Platforms Revenue, 2017-2028 (US$, Mn)
    Figure 7. The Top 3 and 5 Players Market Share by Online Ads Exchange Platforms Revenue in 2021
    Figure 8. By Type - Global Online Ads Exchange Platforms Revenue Market Share, 2017-2028
    Figure 9. By Application - Global Online Ads Exchange Platforms Revenue Market Share, 2017-2028
    Figure 10. By Region - Global Online Ads Exchange Platforms Revenue Market Share, 2017-2028
    Figure 11. By Country - North America Online Ads Exchange Platforms Revenue Market Share, 2017-2028
    Figure 12. US Online Ads Exchange Platforms Revenue, (US$, Mn), 2017-2028
    Figure 13. Canada Online Ads Exchange Platforms Revenue, (US$, Mn), 2017-2028
    Figure 14. Mexico Online Ads Exchange Platforms Revenue, (US$, Mn), 2017-2028
    Figure 15. By Country - Europe Online Ads Exchange Platforms Revenue Market Share, 2017-2028
    Figure 16. Germany Online Ads Exchange Platforms Revenue, (US$, Mn), 2017-2028
    Figure 17. France Online Ads Exchange Platforms Revenue, (US$, Mn), 2017-2028
    Figure 18. U.K. Online Ads Exchange Platforms Revenue, (US$, Mn), 2017-2028
    Figure 19. Italy Online Ads Exchange Platforms Revenue, (US$, Mn), 2017-2028
    Figure 20. Russia Online Ads Exchange Platforms Revenue, (US$, Mn), 2017-2028
    Figure 21. Nordic Countries Online Ads Exchange Platforms Revenue, (US$, Mn), 2017-2028
    Figure 22. Benelux Online Ads Exchange Platforms Revenue, (US$, Mn), 2017-2028
    Figure 23. By Region - Asia Online Ads Exchange Platforms Revenue Market Share, 2017-2028
    Figure 24. China Online Ads Exchange Platforms Revenue, (US$, Mn), 2017-2028
    Figure 25. Japan Online Ads Exchange Platforms Revenue, (US$, Mn), 2017-2028
    Figure 26. South Korea Online Ads Exchange Platforms Revenue, (US$, Mn), 2017-2028
    Figure 27. Southeast Asia Online Ads Exchange Platforms Revenue, (US$, Mn), 2017-2028
    Figure 28. India Online Ads Exchange Platforms Revenue, (US$, Mn), 2017-2028
    Figure 29. By Country - South America Online Ads Exchange Platforms Revenue Market Share, 2017-2028
    Figure 30. Brazil Online Ads Exchange Platforms Revenue, (US$, Mn), 2017-2028
    Figure 31. Argentina Online Ads Exchange Platforms Revenue, (US$, Mn), 2017-2028
    Figure 32. By Country - Middle East & Africa Online Ads Exchange Platforms Revenue Market Share, 2017-2028
    Figure 33. Turkey Online Ads Exchange Platforms Revenue, (US$, Mn), 2017-2028
    Figure 34. Israel Online Ads Exchange Platforms Revenue, (US$, Mn), 2017-2028
    Figure 35. Saudi Arabia Online Ads Exchange Platforms Revenue, (US$, Mn), 2017-2028
    Figure 36. UAE Online Ads Exchange Platforms Revenue, (US$, Mn), 2017-2028
    Figure 37. AppNexus Online Ads Exchange Platforms Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
    Figure 38. BidSwitch Online Ads Exchange Platforms Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
    Figure 39. BlueKai Online Ads Exchange Platforms Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
    Figure 40. Eyeota Online Ads Exchange Platforms Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
    Figure 41. Advertising.com Online Ads Exchange Platforms Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
    Figure 42. DTScout Online Ads Exchange Platforms Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
    Figure 43. Improve Digital Online Ads Exchange Platforms Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
    Figure 44. Google Online Ads Exchange Platforms Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
    Figure 45. Rubicon Project Online Ads Exchange Platforms Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
    Figure 46. OpenX Online Ads Exchange Platforms Revenue Year Over Year Growth (US$, Mn) & (2017-2022)

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Companies Included in Reports:
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Frequently Asked Questions
Online Ads Exchange Platforms Market report offers great insights of the market and consumer data and their interpretation through various figures and graphs. Report has embedded global market and regional market deep analysis through various research methodologies. The report also offers great competitor analysis of the industries and highlights the key aspect of their business like success stories, market development and growth rate.
Online Ads Exchange Platforms Market report is categorised based on following features:
  1. Global Market Players
  2. Geopolitical regions
  3. Consumer Insights
  4. Technological advancement
  5. Historic and Future Analysis of the Market
Online Ads Exchange Platforms Market report is designed on the six basic aspects of analysing the market, which covers the SWOT and SWAR analysis like strength, weakness, opportunity, threat, aspirations and results. This methodology helps investors to reach on to the desired and correct decision to put their capital into the market.

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